The Kids Allowed product is a pretty darn impressive one. The strength in the brand’s offering has been through listening to what parents really need from their childcare provider. And, as such, the customer service is outstanding, with so much more than nursery provisions. Before and after school care, holiday clubs, concierge services and a free coffee when you drop your child off in the morning... to name but a few. So, once we’d established the ambitions of the brand it wasn’t hard to produce a brochure with lots of content to reflect such a high level of considered customer service. With investment in a two-day photography shoot, a new tone of voice and a brand spanking design, the end result is a brochure that not only reflects the true offering of the brand, but also echoes such a vibrant personality.
Brochure photography by Jon Shard.
Print by Team.
www.kidsallowed.co.uk
Hi, absolutely love the look of this new brochure you guys have produced. And so glad they are ditching that garish KA logo. My boys both go to the nursery at Cheadle Royal & look forward to picking up a copy. Looks like a massive improvement on their old literature. Best regards, Michael @ Studio North.
Posted by: Michael Di Paola | 25/05/2010 at 11:29 PM
Thanks for the kind words Michael, glad you like it!
Posted by: Darren Scott | 27/05/2010 at 08:46 AM